NOOR America: The World’s Brightest Cycling Jacket

NOOR America claims to have created the world’s brightest cycling jacket, which incorporates over 250 LEDs, turn signals, detachable sleeves, 360° reflective, phone charging and 6 pockets. Moreover, it’s available in three styles.

According to the San Diego based tech start-up, they’ve been working on the design for last two years, with the goal of bringing a new level visibility and safety to cyclists, by using a range of technology that encompasses everything from LED’s, to advanced fabrics and power storage. 

NOOR has undertaken a crowdfunding campaign on Kickstarter, with the goal of raising $99,500 over the next month. And, for those who choose to support the project, they will have the opportunity to purchase the jacket for $159.

The Jacket features:

• Turn signals on back, front and sides
• 12 hour battery life (or charge your phone up to 5 times)
• Easily detachable hood and sleeves
• 6 Pockets including quick access water bottle pocket
• 360° Reflective material
• Waterproof fabric
• Machine Washable
• Brightness and flashing variations

NOOR