Officina Battaglin, the brand founded and managed by 1981 Giro-Vuelta winner Giovanni Battaglin, has released the first episode of its new video series called The Man of Steel.
In The Man of Steel, Giovanni Battaglin takes you inside the workshop where he builds his eponymous steel frames and bikes.
Over the course of 9 videos, he unveils the “secret formula” he’s been using to make some of the most successful and iconic steel bikes in the late 80s and 90s – like Stephen Roche’s Triple Crown bike.
Passionate cyclists will be able to have a closer look at the special machinery for custom bikes, and listen to some of the stories from Giovanni’s racing career.
“It’s a huge effort for a small company like us to commit to producing high-quality video content like this. It’s very time-consuming”, said Alex Battaglin, Officina Battaglin’s brand manager and Giovanni’s son.
“But we wanted our customers to see how their steel frames are made. We’re proud of the final result, and we can’t wait to launch the complete series.”
Since Giovanni Battaglin only speaks Italian, all of the episodes will feature English voice-over. This way an international audience will be able to listen and understand even the most technical explanations.
The series will be released in April, and the first episode is available on the home page of Officina Battgalin’s website.
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