In a gesture of solidarity and support for the ‘Cruz Roja‘ and the victims of the earthquake in Morocco, AURUM and Alberto Contador have decided to make a significant contribution to this noble cause.
AURUM will offer an exclusive version of its ESSENTIA road bike for sale, Alberto Contador’s personal bike that will be signed by the celebrated ex-pro with his name and the date after the conclusion of the Gran Fondo Alberto Contador that’s scheduled for September 23rd in Oliva.
This unique unit will be available for purchase on the AURUM website starting on September 22nd. Importantly, 50% of the sale value will be directed to the specific aid fund that the ‘Cruz Roja’ channels through its counterpart in Morocco, the ‘Media Luna Roja’.
THE PERSONAL BIKE OF ALBERTO CONTADOR
Contador has been using this bike since September 7th during his training sessions leading up to the Gran Fondo Alberto Contador, scheduled for September 23rd in Oliva. Furthermore, he has used this bike in the creation of promotional content for Eurosport during the final week of La Vuelta España, including iconic challenges such as the ascent of the Angliru.
The ESSENTIA has proven to be a top-tier bicycle, capable of meeting the demanding requirements of an elite cyclist like Contador. Its acquisition represents a unique opportunity for cycling enthusiasts who wish to own a high-performance bicycle backed by the history and experience of a champion like Contador.
CRUZ ROJA LAUNCHES A €100 MILLION APPEAL TO HELP VICTIMS OF EARTHQUAKE IN MOROCCO
Following the devastating earthquake that struck Morocco on September 8th, with a death toll nearing 3,000, the International Red Cross (IFRC) has initiated an urgent appeal for global solidarity. The humanitarian organization is requesting €100 million to provide vital assistance to those affected by this disaster.
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