- - Ben Serotta Wants to Build Your Next Titanium Frame

Ben Serotta Wants to Build Your Next Titanium Frame

Legendary American framebuilder Ben Serotta wants to build your next titanium frame, but only for a lucky 100 customers.

Indeed, under the banner the Prologue 100 Club, Serotta will be offering just 100 frames, each featuring his proprietary CXS-T9 titanium and F9 carbon fork.

“In celebration of this new era, we are excited to announce the Serotta Prologue Edition – a limited release, custom-crafted titanium collector’s edition bicycle. Only 100 will ever be produced. And because you have been following us, we wanted you to be the first to know,” says Ben Serotta.

Naturally, each customer will work closely with the master himself throughout the entire build process, pinpointing everything from geometry to riding style in order to execute the perfect frame. And, upon completion, the customer’s Prologue Edition will be signed, numbered and dated alongside the commemorative marque that only 100 frames will ever have.

“If there is one perfect material for the modern bicycle it is titanium. Hands down, it’s the metal with the mettle best suited to soothe and survive the rough urban jungles and flying gravel that are featured in our riding today. By applying everything we learned across decades of making the Serotta Colorado Legend Ti and completely updating our engineering with size and use-specific proprietary tubing and carbon forks, Serotta Act ll Titanium retakes the high mark for personalized performance in titanium bicycles. From our new model line, you can select the bicycle optimized for the type of riding that you love the most – mostly pavement, mixed or decidedly less traveled,” adds Ben Serotta.

Frame orders close on August 31, 2020 or when all 100 have been reserved.
You can learn more by visiting the Prologue 100 Club.


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