For decades, the thought of having a Bianchi road bike in any color other than the brand’s heraldic Celeste Green bordered the heretical.
However, the Italian marque over the years, seems to have embraced the notion that one color doesn’t fit all.
As a result, Bianchi has launched a new custom paint program for its flagship Specialissima and Oltre XR4 road bikes called Tavolozza, which offers customers no fewer than 2000 color combinations.
If that doesn’t allow customers enough to gild the lily with, Bianchi also offers them a choice of 15 frame and fork color options, 14 different inserts and 6 styles of logos in either gloss or matt finish.
Customers can visit Bianchi’s Tavolozza configurator, and play around with color until their heart’s content.
In fact, they can even lay on their backs, and imagine they’re Michael Angelo and their computer screen is the ceiling of the Sitine Chapel.
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