- - ENVE Launches Gravel Specific M525 G Carbon Wheelset

ENVE Launches Gravel Specific M525 G Carbon Wheelset

If market trends keep heading in the direction they’re going in, the road bike as we know it will eventually start to resemble a beach cruiser, especially as it relates to tires.

Indeed, so called gravel bikes, road plus and adventure bikes have come to dominate the bike trade, with choices in wheel and tire sizes growing exponentially over the last couple of years or so, to the extent that companies are now offering wheelsets that are specific to the aforementioned categories.

The most recent case of this is ENVE, with the launch of its new M525 G carbon wheelset, and if you haven’t guessed, the G stands for gravel. 

According to ENVE, the M525 G features the company’s tubeless anti-flat technology called Wide Hookless Beads, which they claim can reduce dreaded pinch-flats by 60%.

The internal width of the M525 G is a staggering 25mm, which can accommodate tires up to 32mm and more. In addition, the wheels can be spec’d with either DT Swiss 240 Centerlock or Chris King R45 Centerlock hubs, along with a choice of 12 x 100 or 15 x 100 front and 12 x 142mm rear thru axles.

Additionally, buyers have the option of spec’ing the 24 spoke variant with either Shimano or SRAM XD freehubs, and a choice of eight decal colors.

ENVE says, the M525 G equipped with DT Swiss 240 hubs and 700c rims, weighs in at a very respectable 1368g, and is priced at $2800. 

As for the rest of us inveterate traditionalists, the soundtrack to Beach Blanket Bingo will do. 



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