Muc-Off has introduced its latest lubricant called Ludicrous AF, touting it as the “world’s fastest chain lube.”
According to Muc-Off, Ludicrous AF was developed in-house and tested alongside WorldTour teams Ineos Genadiers and EF Education-NIPPO, claiming the proprietary lube easily met the demands of the riders thanks to the formula’s self-lubricating capabilities and synthetic polymers that provide “long-lasting durability and repeatable performance.”
“When applied to the chain, it penetrates deep into chain links”, Muc-Off explains “, as the chain is used, the molecules react with the surface of the chain, leading to the creation of a fluid sheer plane which helps to reduce friction and thus power loss”.
“This means riders can enjoy optimum performance mile after mile, in both wet and damp or dry and dusty conditions at a range of temperatures,” Muc-Off promises.
Additionally, Ludicrous AF is formulated with renewable sources that’s said to be 100% biodegradable.
“Combining speed with sustainability”, Muc-Off says its lube shows that “being green can be fast too”.
Muc-Off has also created a new section on its website called the Performance Hub, which features product development stories that detail the work that goes into developing a lubricant like Ludicrous AF.
“From the equipment used to environmental factors, it describes the extreme lengths that Muc-Off go in the pursuit of innovation,” says the British brand.
“The new Performance Hub also covers advancements in, for example, drivetrain performance, such as Muc-Off’s oversized pulley wheels, L.O.P.S and it’s Ultrasonic Tanks for chain optimization.”
The Ludicrous AF sells for a hefty $64.99 for a 50ml bottle.
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