Ridley and Tomorrowland have partnered on new apparel and bike capsule collections under the moniker INVENIO, with the goal empowering riders around the world to unite and explore the great expanse with premium cycling wear with two bespoke gravel bikes to boot.
“Ridley and Tomorrowland are icons in their fields. The biggest Belgian manufacturer of high-quality performance bikes Ridley is the cradle of the Belgian cycling culture, whereas Tomorrowland is one of the biggest festivals in the world and pioneers in the festival industry. In this collaboration, they offer a custom range of bikes and merchandise to embark on a world-exploring journey, together. Tomorrowland was founded twenty years ago by Belgian brothers Manu & Michiel Beers and remains an independent family business to this day. It has grown into a global entertainment brand with several business units: Festival & Events, Music, Experiences, Leisure, Products, and Fiction. More than 300 employees create magic every day at the brand-new headquarters in Antwerp, as well as at offices in Brazil, France, and Ibiza,” says Ridley.
The apparel capsule collection spans a short-sleeve jersey, bib shorts, a cap, stylish eyewear and bespoke water bottles, while the gravel bikes are based on Ridley’s Kanzo Fast.
Here’s a breakdown:
The Invenio Gravel Carbon is now also available with two brand-new builds, next to the existing Invenio Gravel Alu (€1.599,00):
The origin of INVENIO
The sweeping line graphic on the bikes and the cycling shirt, gracefully mimic the fluid motion of Amare, the mythical bird which symbolizes the spirit of exploration and limitless voyage in Tomorrowland’s universe. These profound values intertwine harmoniously with the name ‘Invenio’, a testament to the sheer joy of exploration, the art of discovery, and the magic of a journey with friends.
INVENIO literally translates from Latin into “I discover”, “I find”, “I come upon”, which perfectly describes what the collaboration of Tomorrowland and Ridley embodies. Empowering people around the world to unite and explore the world together on all terrains. The custom bikes, complemented by a bespoke clothing and accessory collection allow you to experience true freedom, sharing moments of friendship and adventure.
You can see the full capsule collections by visiting Ridley’s website here.
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