Former Giro d’Italia winner, Danilo Di Luca, has launched a new brand of cycling shoes that draws its name from the ex-pro’s racing moniker – Killer (i.e. The Killer from Spoltore).
The new DL Killer KS1 shoe features a full carbon fiber shell and ultralight sole, which have been designed by engineering experts to mold to the shape of the rider’s feet using a hot water system.
The revolutionary heat-molding technology is activated by heating the shoes in boiling water and setting the sole to the rider’s individual footprint, yielding what Killer says is “unrivaled comfort and performance on the road.”
The UK-based Vélobici, will handle sales and distribution of the Killer brand for Europe and the rest of the world through its webshop.
Chris Puttnam, owner of Vélobici, says, “the revolutionary technology involved in creating these shoes makes them a perfect fit for Vélobici and we are pleased to be able to add these shoes to our collection of performance roadwear.”
“The shoes have been developed with the input of Di Luca along with other top professional cyclists and are scientifically proven to increase the rider’s power output on the road, thanks to a carbon hull that moulds to the shape of the rider’s feet to provide exceptional comfort.”
“This, coupled with the lightweight design and increased ventilation, helps to keep feet at a comfortable temperature while on the road and therefore helps to increase performance.”
“Our premium cyclewear benefits from the latest technology and we are continually working on developing new lines that push the capabilities of these fabrics, so it is great to be able to offer customers cycling shoes that echo our own ethos.”
“Our partnership with Danilo Di Luca has already enabled us to create our own Vélobici road bike and we have plans to develop further lines in the future.”
The DL Killer KS1 shoes feature an ATOP lace system with dual direction capabilities and are adjustable with one hand, allowing them to be tightened or loosened on the move.
In addition, the shoes benefit from increased breathability thanks to ventilation holes on the sides of the front upper, tongue and the carbon sole, to help to keep the rider’s feet at optimum temperature during riding.
The shoes also feature built-in arch support to prevent pronation.
The DL Killer KS1 shoes are now available from Vélobici’s webshop in six colors for £390 (approximately $500).
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