Santini has announced its latest partnership with the international Haute Route series with a collection of special edition jerseys and merchandise to celebrate each event.
Consisting of three, five and seven day races, the Haute Route series are multi-day events that provide amateur riders with the experience of competing in professionally sanctioned races, providing them with team cars, support convoy, technical assistance, feed stations and pre-race briefings as though they were part of the pro peloton.
The new partnership makes Santini the official sponsor of the series until 2024, providing jerseys not only to all of the participants, but the winner’s jerseys as well. The storied Italian brand will also be offering a range of merchandise to commemorate each event.
“The agreement with Haute Route is the result of the trust that the IRONMAN Corporation, which owns the circuit and has been one of our partners since 2019, has in us and our work, and we are delighted to take this opportunity to dress the many amateur cyclists that take part in Haute Route in our quality cycling wear,” says Monica Santini, CEO Santini Cycling Wear.
“Haute Route is delighted to announce the new partnership with Santini Cycling Wear. We believe the Italian brand is the ideal apparel ambassador’s for Haute Route as they share the same ethos and passion for providing the very best for our riders. We’re excited to share the official jerseys and merchandise with our riders in the upcoming season,” adds Julie Royer, Haute Route Group CEO.
The 2022 Haute Route series has five events on its calendar:
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